Free, on usPlaybook · 6 pages
The Trial-to-Member Playbook
The follow-ups, check-ins and exact words that turn trials and intro offers into members.
7 plays · 4 ready-to-send texts · 1 first-week checklist
- Follow up within an hour of every trial class
- Book the second visit before they leave
- Make the ask on visit 2 or 3
- Rescue the trial who didn't come back
- Check in on day 3, 10 and 14
- Make the first month feel like a win
- Bring-a-friend week
